Intel Name: Libra cryptocurrency-themed investment scam
Date of Scan: September 25, 2024
Impact: High
Summary: Criminals continue to exploit Facebook’s Libra cryptocurrency to promote fraudulent investment schemes. Originally called Libra, this cryptocurrency was ultimately canceled before its intended launch in 2020. The campaign features archival footage of Mark Zuckerberg testifying about Libra in the US Congress. This demonstrates that attackers can leverage a celebrity’s likeness in scams without relying on generative AI or deepfake technology.